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for healthcare and biopharma companies in HEOR, Market Access, HTA and Value Communication


IBEX Solutions supports the healthcare industry in gaining optimal market access by developing robust scientific evidence, the right tools and messaging that demonstrate product value.



SERVICES

IBEX Solutions helps the healthcare industry gain optimal market access by developing robust scientific evidence, the right tools and messaging that demonstrate product value.

Do you need help to manage short-term high workload, fill a temporary vacancy due to sick leave or maternity, or have a hiring freeze?

Let me help you by providing immediate hands-on support where an extra pair of hands is needed, either covering specific projects or on a temporary contracting basis. My technical and strategic expertise lies in the following areas



HTA Readiness in Product Development

  • HTA landscape assessments to understand what drives payer decision making
  • Scientific advice for integrated evidence generation throughout the product’s lifecycle
  • Competitor analytics and insights
  • Regulatory and HTA payer Briefing Books
  • Burden of Illness
  • Early value assessment and evidence generation strategy
  • HTA readiness of Clinical Trial Design
  • Real World Evidence (RWE) planning
  • Patient Reported Outcomes (PRO) strategy
  • In-licensing decision support

Value and Access Strategy

  • Evidence gap analysis and strategic actions to mitigate risk
  • RWE generation
  • Value story development
  • GVD and AMCP dossier
  • Objection Handler
  • Actionable strategies considering country-specific payer and HTA requirements
  • Systematic and Targeted Literature review support

Market Access Support

  • Cross-functional team alignment through market access workshops
  • Strategy development for country specific pricing and reimbursement submissions
  • Cost-Effectiveness Model adaptation
  • Calculation of Budget Impact
  • Local HTA and reimbursement dossier writing
  • Medical writing
  • Preparation of response to payers and negotiations
  • Refining RWE package




MANUELA GSCHWEND PhD

Experience and credentials

I am a solution-oriented expert in Health Economics and Market Access with profound expertise in Health Technology Assessment. With a PhD in Pharmacy and 20+ years in consultancy and pharma industry, I bring a thorough multidisciplinary understanding of evolving global HTA requirements and how to address them in practice. My clinical-scientific background is well balanced with a strategic and entrepreneurial mindset, allowing me to translate complex clinical scientific data into a compelling commercial value story. My passion is to deliver optimal solutions for quick and sustained access for patients, particularly those with a high unmet need.

Work experience

  • VP Global Head of HEOR at Menarini-Stemline, building a Global HEOR function and RWE capability from scratch
  • Global HTA Director, TA Lead Oncology, HTA Center of Excellence at Amgen, hands-on experience supporting 100+ reimbursement submissions, payer questions and negotiations in 50+ global markets
  • Health Economics Lead at AMGEN UK&Ireland affiliate
  • Senior HEOR Consultant at IQVIA
  • Director Regulatory Affairs International at Mepha
  • Medical Advisor at Solvay Pharma
  • Clinical Research Associate at Omnicare CRO

Competencies

  • Health Economics and Outcomes Research
  • Real World Evidence
  • Market Access Oncology
  • Reimbursement Strategy
  • Cross-functional Leadership

Skills

  • Creativity
  • Hands-on
  • Analytical Thinking
  • Optimism and Enthusiasm
  • Charming Assertiveness


Please contact me

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